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The IKEA Effect
This article explores the IKEA effect, a fascinating concept in behavioral economics that explains why we value things more if we put effort into creating them. Learn how this bias can make us pay more for furniture we build ourselves, and how businesses can leverage it to boost customer satisfaction.
20+ Fintech & Marketing Glossary
From the groundbreaking innovations of blockchain and cryptocurrencies to the nuanced tactics of content marketing and SEO, we aim to equip you with a thorough understanding of the definitions, applications, and significance of these critical terms.